Luxury · Première Classe 2026
Atelier Suite
A travertine and brass salon where each piece sits in its own lit niche.
- Brand
- Maison Élance
- Exhibition
- Première Classe
- Location
- Paris, France
- Stand size
- 64 m² · 8 × 8 m
- Stand type
- Corner stand
The story
For a maison that sells through relationships, a trade fair stand must behave like a boutique. The design removes every trace of exhibition hardware.
Objective
Host buyer appointments in a private, unhurried setting that mirrors the brand's flagship stores.
Solution
A solid stone-clad perimeter creates calm and privacy, punctuated by deep illuminated niches that present single products as objects. A concealed entry threshold and a seated consultation corner turn the visit into an appointment rather than a walk-through.
Key features
What is on the floor
- Reception≈ 4 m²
- Lounge≈ 8 m²
- Product Display≈ 6 m²
- Meeting Room≈ 9 m²
Gallery
Built detail
Technical snapshot
Engineering data
- Structure
- Modular timber substructure with stone-effect panel cladding on adjustable feet
- Materials
- Travertine-effect porcelain, brushed brass profiles, ivory lime plaster, wool carpet
- Lighting
- Warm 2700K niche downlights with honeycomb louvres, 200 lux ambient for contrast
- AV & digital
- Single concealed 32" display in the consultation corner, no audio
- Graphics
- Milled and brass-inlaid brand mark only
- Build time
- 4 build days, 1 dismantle day, 10-person crew
- Reusability
- 82% — niche modules re-used across the Paris and Milan seasons
- Logistics
- One 40 ft container from the Île-de-France partner workshop
Layout diagram
Schematic demo layout generated from the recorded stand dimensions (8 × 8 × 4 m). Not a construction drawing.
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